From Buzz to Brand Power: Public Relations in India Explained for 2026
Building a brand in 2026 isn’t just about running ads or posting on Instagram. It’s about trust. And that’s exactly where public relations in India comes into play. If people don’t trust your brand, they won’t buy from you. Simple. Today, whether you’re a startup, founder, or established company, working with a professional public relations agency can seriously level up your brand authority. So let’s break everything down in a simple, practical way. What Exactly Is Public Relations (And Why Should You Care)? Let’s start simple. Public relations is all about managing how people see your brand. It includes media coverage, press releases, reputation management, influencer mentions, and overall brand positioning. Now, many people confuse PR with advertising. However, public relations in marketing works differently. Instead of paying directly for visibility, PR earns attention through credibility. For example, if a leading news website features your company, that builds trust fa...